Vintage trailers offer unique buying opportunity

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Many boomers will use home equity to transfer wealth | Sales success linked to thorough discovery calls | Focus on intentions, not resolutions, for 2025

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January 3, 2025

Top News

Many boomers will use home equity to transfer wealth A Freddie Mac report found that most baby boomers plan to age in place and 75% of them will either leave their homes to their heirs or sell and give heirs the proceeds. That is likely to lead to a "silver tsunami" of wealth transferred to millennials and Generation X, said the report, which estimates baby boomers have $17 trillion in wealth built up in real estate. Full Story: 401(k) Specialist (12/26)

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Best Practices in Sales & Marketing

Sales success linked to thorough discovery calls Effective discovery calls are crucial for sales success, writes Colleen Francis, who points to recent research that looks at more than 2 million hours of call data. By analyzing the extensive call data, Chris Orlob from Gong found that the best salespeople ask between seven and 11 questions, significantly more than average. Full Story: Engage Selling (12/30)

Focus on intentions, not resolutions, for 2025 Chris O'Neill, the CEO of of GrowthLoop, suggests that leaders should focus on setting intentions rather than resolutions for the new year. "A thoughtful intention paired with actionable milestones provides the foundation for growth, alignment and resilience," O'Neill writes. Full Story: Fast Company (tiered subscription model) (12/31)

Real Estate Trends

Vintage trailers offer unique buying opportunity Three vintage aluminum trailers in Topanga, Calif., are on the market for $299,000 each, offering an alternative to high local home prices. The trailers, located on a shared lot near Topanga Beach, have been remodeled with modern amenities and feature open floor plans. Full Story: San Jose Mercury News (Calif.) (tiered subscription model) (1/2)

Lakeside homes command top prices California's Bass Lake and Shaver Lake have emerged as a prime locations for luxury home sales in recent years. The most expensive home, a 7,250-square-foot lodge, sold for $8.04 million in October 2023. Full Story: The Business Journal (Fresno, Calif.) (1/2)

Technology & Innovations

Apple smart doorbell to incorporate facial recognition Apple is developing a smart home hub and a smart doorbell with face biometrics, aiming to compete with Google and Amazon, Bloomberg reports. The hub will feature a six-inch display, while the doorbell will use Face ID-like technology to unlock doors. Full Story: Biometric Update (1/2)

Business Wellness

Leadership strategies for navigating 2025's challenges Richard Osibanjo outlines a five-part framework as a strategic roadmap for leaders facing the challenges of 2025. Leaders are urged to transform chaos into clarity by creating values-based visions, prioritizing impactful actions, inspiring bold decisions, investing in employee development and leveraging crises for tangible results. Full Story: Forbes (tiered subscription model) (1/1)

Fair & Equitable Housing

Judge allows New Jersey affordable housing law to proceed A New Jersey Superior Court judge has declined to halt the implementation of a new affordable housing law, rejecting claims from municipalities that the law is unconstitutional and would cause harm. The legislation, passed last spring, aims to overhaul the state's affordable housing system. Full Story: The Press of Atlantic City (N.J.) (tiered subscription model) (1/2)

Legislation & Regulation

US bank reserves fall below $3T US bank reserves have dropped below $3 trillion for the first time since October 2020, reaching $2.89 trillion, according to US Federal Reserve data. The decline is attributed to year-end balance sheet adjustments by banks and the Fed's ongoing quantitative tightening. Full Story: Bloomberg (1/2)

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About The National Association of REALTORS®

The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.

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