TODAY’S HEADLINES – 05.03.2019  
 
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CONTENT MARKETING

Infographic: 5 secrets for building captivating visual content

Eye-popping imagery elevates your marketing and PR efforts. Here’s how to help your creations stand out.


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MARKETING

Burger King taps into consumer angst with ‘Real Meals’

The fast-food chain is taking a big playful swipe at competitor McDonald’s while encouraging serious conversation about mental health. Many consumers aren’t buying it.


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FROM THE ARCHIVES

5 Twitter gaffes brand managers should avoid

While the microblogging platform has delivered some big wins for companies like Wendy’s, it can be a bumpy road for communicators finding their sea legs. Steer clear of these perils.



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SOCIAL MEDIA

8 symptoms of a failing health care social media campaign

These common mistakes can undermine all the creativity and energy you put into your online marketing. Identify them, and avoid them.


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CONFERENCE ALERT

4 things your content must do in 2019

Join experts at Disneyland and discover how to tell stories that break through the noise and get business results.


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CONTENT MARKETING

What to expect from your content marketing campaign

Content creation is a long game, requires heavy investment and dedication, and might not provide immediate results. Here’s what you can reasonably expect.


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PR DAILY AWARDS

Are your media events unforgettable?

Enter PR Daily’s 2019 Media Relations Awards and tell us about your press tours, product launches and more. The final extended deadline is May 10.



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MARKETING

4 tips for finding a marketing partner

Limited resources can be stretched farther when organizations are willing to collaborate. Here are some important considerations for anyone looking to team up.


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FROM THE ARCHIVES

10 most effective social media tools for PR pros

Social media has brought new opportunities for communicators—and heaped new responsibilities on their already full plates. Here’s the software to help you stay on top of it all.


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EMPLOYEE ENGAGEMENT

3 attendees share why you shouldn’t miss our summit at Microsoft HQ

Join us this fall for the 11th annual Employee Communications, PR and Social Media Summit.


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SOCIAL MEDIA

Instagram adding features to make its platform ‘less pressurized’

By removing public ‘like’ counts from posts and introducing deterrents to bullying and other negativity, the company is trying to make the photo-sharing app more welcoming.



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RAGAN NEWS

Ragan Communications welcomes Diane Schwartz as new CEO

The former publisher of PR News will become Ragan’s new CEO effective May 13.


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MARKETING

30 jobs in the PR and marketing world

Break out your fancy chapeau, and pour yourself a minty bourbon delight; Derby Day is approaching. This week’s featured position is for the parent company of the famous event.


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VIRTUAL EVENT ALERT

How to catapult your content to the top of the search results

Discover how to elevate your messaging using Google Ads and Google Analytics.


Face any crisis with confidence and ease!

Join experts May 9-10 in Omaha, Nebraska for a conference that will prepare you for any crisis situation.

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