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| Fundraising Webinar Communicate and Connect with Major Donors: How to Unlock More Gifts |
| | Thursday, January 24, 2019 2:00 - 3:00 P.M. ET
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| | | John, get the early-bird rate and learn how understanding "social styles" can help you better connect with donors and prospects. |
| Nearly everyone is familiar with personality traits like extroversion and introversion or even the Myers-Briggs personality types. But did you know that there are four main social styles, and understanding them can improve your odds of success with wealthy donors?
- How to recognize four primary behavioral styles people exhibit
- Ways to identify your own social style and that of your donors
- Tactics for improving communication when styles donât mesh
- How to use these tactics to unlock more gifts
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Mark Stuart Chief Development and Membership Officer San Diego Zoo Global |
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Tamara Rummel Chief Philanthropy Officer
Albion College |
| In this one-hour session, Mark Stuart of the San Diego Zoo will explain how to identify and adapt to a donorâs communication preferences, so you can secure the biggest gift possible. And Tamara Rummel, chief philanthropy officer at Albion College, will explain how learning about social styles benefited her team. Sheâll also share tactics you can use over the short and long term to improve your fundraising results.
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