Learn how your peers are utilizing marketing automation -

Hi John,

The value of getting personalization right—or wrong—is multiplying, according to McKinsey. Seventy-one percent of consumers expect companies to deliver personalized interactions.

Marketers need to understand consumers’ history, preferences, and needs in the moment and marry that information with decisioning capabilities to make their interactions relevant and convenient.

Register now and join Dave Frankland, our principal analyst, and learn how to:

• Meet the demands of today’s customers, prospects, and privacy regulators
• Engage with your customers across their home and work lives
• Enable relevant and personalized communications at scale

Please reserve your seat today for Thursday, February 10 at 2pm ET / 11am PT.

This Meet the Analyst Webinar is made possible by Adobe.

Sincerely,
eMarketer Editors

P.S. Please forward this invite to colleagues who are interested in marketing automation and email trends.

Interested in sponsoring a webinar? Email advertising@emarketer.com