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W+K Gives Oregon the Humblest Tourism Slogan Yet: 'We Like It Here. You Might Too' Underselling the state on purpose By Tim Nudd Yesterday we looked at some grand tourism ads for Wyoming. Today, let's take a peek at a tourism campaign that's more humble, at least on the surface—Wieden + Kennedy Portland's new ads for its home ... Read more » |
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Why So Many People Leave Advertising 4A's and LinkedIn study highlights factors behind low morale By Katie Richards The battle for talent has always been a great concern for agencies, and a new study from the 4A's in partnership with LinkedIn illuminates some of the top reasons agency people either move to different companies ... Read more » |
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How a Milwaukee Agency Made Some Simply Stunning Tourism Ads for Wyoming BVK's path to capturing 'epic intimacy' By Tim Nudd People say print advertising is dying, but pretty regularly we see tourism campaigns that show its continuing power—not surprisingly, as tourism ads always hold that promise of delivering breathtaking visuals ... Read more » |
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Jordan Spieth Gets Help With His Mac & Cheese in This Quiet Gem of a SportsCenter Ad The question we've always wanted answered By Gabriel Beltrone It's been more than 20 years, but ESPN's "This is SportsCenter" is still going strong. Read more » |
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Samsung Just Made a Motorcycle Windshield That Checks Your Texts, Calls and Emails But the point is to keep your eyes on the road By David Gianatasio Every day, it seems, our modes of transportation become more like high-tech companions, geared to enhance our comfort and safety while providing vital real-time information. Read more » |
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This Billboard Campaign Just Wants You to Smile More. Can It Possibly Work? Joy Team project comes to Chicago By David Kiefaber Nothing brightens a dreary workday quite like branded optimism from a random nonprofit. Commuters in Chicago who haven't had their spirits crushed will get to see this firsthand, as the Joy Team's ... Read more » |
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Ad of the Day: Twitter Uses Exactly 140 Characters to Say Thanks on Its 10th Birthday Brand celebrates across the globe like it's New Year's Eve By Tim Nudd Twitter launched 10 years ago today with this 24-character Jack Dorsey tweet, but quickly became known for its 140-character message limit. Read more » |
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