Walmart CEO John Furner declared recently that the demand for convenience trumps price. Furner says consumers are seeking to spend more time with their families, and that the demand for convenient solutions to help them do that often outweighs price in their decision-making.
So we asked:
How are you grocery shopping?
And you answered:
- For price (59%)
- For convenience (34%)
- Other, tell us in the comments (7%)
And you also said:
Victoria Scott, Senior Business Analyst
When the price is more expensive for pickup in the app I schedule my pickup with 20-30 minutes buffer time to zip in and get the few things I need that aren’t on my pickup list. If my time allowance is scheduled, I stick to my list, avoid endcaps, and pray for just 2-3 people in front of me in the checkout line.
Felice Kaufman, Grocery Sales and Marketing, Natural Food and Beverage Brands
He is a billionaire CEO who is out of touch. The prices at my local market have kept going up daily in the past three years and there is no end in sight. I don't see any outrage in the aisles, maybe it's just me.
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Have another thought? Weigh in on our LinkedIn poll here, or email the SN team at contactus@supermarketnews.com, and make sure to include your first and last name and job title. Have a great weekend.
WHAT DO YOU THINK? | 
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