Education that actually gives you a competitive edge

Here's a glimpse at a few of the panels and case studies we have in store:

• Betting on Fandoms: Inside DraftKings’ Unique Strategy: Discover how DraftKings drives fan loyalty through impactful, experience-focused strategies.

• Going for Green: Sustainable Strategies for Sports Events: Learn innovative eco-friendly tactics in sports events, featuring leaders like the Philadelphia Eagles who are redefining sustainability and fan experience.

• The Catering Champions of The Big Game: See how Wolfgang Puck Catering orchestrated 73 events over eight days for “The Big Game,” serving nearly 19,000 guests with top-notch strategy and service.

• Beyond the Game: Driving Brand Success with Superfan Clubs: Explore how LALIGA connects with fans worldwide through premium superfan clubs and immersive experiences that deepen loyalty and amplify brand reach.

Who’s already in? Only the biggest names in sports.

These powerhouse brands already know where the future of sports innovation is happening—and they've secured their seats.