G'day,

One of the earliest adopters of ­remote working, software giant ­Atlassian, has pushed back against the growing fad of companies ­offering staff four-day work weeks with no loss of pay, saying it presents the view that staff working from home want to work less.

Atlassian trialled a four-day working week in 2022 and, while it said three-day weekends were “awesome” and “restorative”, it didn’t implement the change permanently.

Eighteen months later, Annie Dean, who heads Atlassian’s distributed work strategy, said the focus should be on output, not how many days an employee works or where they complete that work.

Meanwhile, Apple has apologised after it attracted fierce criticism over its new iPad advertisement. The ad was meant to highlight, according to Apple’s hardware boss John Ternus, how the tech giant was not only pushing the limits of what people can do on the new iPads but “crush them”, making it a one-stop shop for many artists.

Clumsy effort? Sure. Stroke of marketing genius? Maybe. After all, as Oscar Wilde said, the only thing worse than being talked about, is not being talked about – and plenty of tongues are wagging about Apple’s new iPad range.

But it’s absurd to say Apple is attempting to crush creativity or the human experience. This is a company that lives and breathes on making devices that not only appeal to artists but also celebrate design – and why Apple apologised so quickly. In the 1990s, when all its rivals were cramming their hardware into boring beige boxes, Apple launched its colourful iMacs and iBooks.

And lastly, a Kiwi start-up is looking to rev up a storm in Australia with the introduction of an electric cafe racer that can reach up to 80km/h in speed, can travel a total distance of 80km on a single charge and can store five 6-packs of beer.