[Watch] How to Use Emerging Tech to Engage Customers

Augmented reality, drone deliveries, and more - Hi John,

I recently had an interesting conversation with Jason Test, vice president of digital and in-store commerce at PayPal. We discussed how marketers can deploy an omnichannel strategy that caters to today’s digital-first—and increasingly discerning—consumer.

You are invited to tune in to our conversation and learn:

Why great ecommerce experiences can be a differentiator in today’s increasingly digital shopping environment The importance of blending in-store with digital, featuring lessons from early adopters like Starbucks and UK clothing retailer Oasis How to help engage today’s customers with emerging tech—from augmented reality and drone deliveries to contactless transactions and QR codes The barriers getting in the way of a better customer experience (Hint: data disconnect)

I hope you can take the time to watch this video.

This eMarketer One-on-One is sponsored content from PayPal.

Thank you for allowing me to share.

Best regards,
Zia Daniell Wigder
Chief Content Officer
Insider Intelligence

P.S. Please forward this invite to colleagues who are interested in omnichannel ecommerce strategies. Thank you!

Interested in sponsoring a program? Email advertising@emarketer.com

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