| Take the pledge to log out of Facebook and Instagram on Nov. 10: Sign up now.
Friend,
The recent leak of Facebook’s own research about its platforms proves what we have known for a long time: Facebook doesn’t care about its impact on our society — so long as it makes a profit.1 That’s why we need to hit Facebook where it hurts: its bottom line.
So alongside our partners, we’re going big on a campaign: The Facebook Logout.
Facebook pays attention to how much time we spend on its platforms (including Instagram) — and that’s because 98% of its revenue is derived from ads targeted to users.2 In short: We are Facebook’s entire business model.
Together, we will log out of Facebook and Instagram on November 10 to show our collective power — because we have the power to make or break these platforms. From allowing right-wing extremists to organize an insurrection at the U.S Capitol to facilitating the spread of disinformation about COVID-19 to being OK with how toxic Instagram is for teenage girls, Facebook is a threat to our democracy, our society and our children.3,4 And we need to do something.
Click here to sign the pledge to log off of Facebook and Instagram on Nov. 10.
Not on Facebook or Instagram? You can still take the pledge in support of the campaign! Tell us why you left or never joined these platforms to begin with. It’s important to show people actively making these choices.
I’m looking forward to logging off of Facebook and Instagram together with you.
Thanks for all that you do—
Rose and the rest of the Free Press team
freepress.net
P.S. Facebook doesn't care about its impact on our society — so long as it makes a profit. That’s why Facebook cares so much about how much time we spend on its platforms (including Instagram): because 98% of its revenue is derived from ads targeted to users. On Nov. 10, we’re going to fight back by logging off of Facebook and Instagram. Sign the pledge today.
1. “Facebook Tried to Make Its Platform a Healthier Place. It Got Angrier Instead,” The Wall Street Journal, Sept. 15, 2021 2. “Facebook Posts Revenue Growth Despite Pandemic,” The Wall Street Journal, July 30, 2020 3. “Facebook Knows Instagram Is Toxic for Teen Girls, Company Documents Show,” The Wall Street Journal, Sept. 14, 2021 4. “‘If They Won’t Hear Us, They Will Fear Us’: How The Capitol Assault Was Planned on Facebook,” Buzzfeed News, Jan. 29, 2021  |
