Defy Media was a YouTube giant, but its wintertime in digital media and the company's creditors got restless. New York Media announced its first subscription product on Monday, which will cost $5 per month, though readers who sign up for a $70 annual subscription will get New York Magazine's print edition too. For Digiday+ members: With its wealth of purchase data, Amazon has focused mostly on carving out a piece of direct response advertising. For now, that's overshadowing efforts it has made to attract brand advertising budgets, according to media buyers. In Digiday's retail briefing: While Singles Day, may be in danger of hitting a plateau, it still provides some indications of how Alibaba is using it to grow adoption of its other products among brands. Learn how Jen Kavanagh, svp of marketing and media for the Philadelphia Eagles, defines and measures success in today's experience economy next month at the Digiday Brand Summit in Palm Springs. |
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| Sahil Patel Defy Media was a YouTube giant, but it’s wintertime in digital media and the company’s creditors got restless. |
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| Max Willens Five months of development work and weeks of sales staff meetings went into the product, which New York expects to drive more than incremental revenue. |
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| Sponsored Content Instart When dealing with the demands of both users and advertisers, finding the right balance between quality and profitability is essential. In this webinar, join Ranker and other industry leaders as they share their strategies for crafting, testing and monetizing a digital experience that delivers on all fronts. Sponsored by Instart. |
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| Seb Joseph Advertisers don't see Amazon as a brand ad buy. |
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| Digiday Editors While Singles Day, may be in danger of hitting a plateau, it still provides some indications of how Alibaba is using it to grow adoption of its other products among brands. |
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| Sponsored Content PubPlus Not all sources are created equal. As pay-to-play publishing becomes a more dominant force in the online ecosystem, it becomes more crucial to understand the granular details of visitor value. Sponsored by PubPlus. |
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| Sponsored Content SessionM Customers allow brands access to information about their habits and preferences, with the unspoken agreement that those brands will use that data to deliver them personalized experiences. But today, customer expectations are forcing marketers to rethink the value exchange as they demand brands know them and deliver personalized experiences for their loyalty. How do brands do this? Sponsored by SessionM |
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Awards Gala:
November 14, 2018 |
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Awards Gala:
November 14, 2018 |
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Awards Gala:
November 14, 2018 |
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ALL EVENTS |
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