This week's Fierce Life Sci Weekly is brought to you by VMS BioMarketing.
The biopharma industry is quickly evolving its patient engagement strategy to be more personalized, convenient and dynamic by adopting leading-edge digital and data techniques that are already being leveraged outside of healthcare. Join us to discuss top patient engagement trends in pharma and how forward-leaning companies are revolutionizing the relationship they are building with their end customer.
- Continued impact of healthcare consumerization on today’s patient
- Best practices in delivering a patient-centric experience for today’s consumer
- Innovative consumer industry digital technology and advanced analytics capabilities
- The future role of AI in advancing patient engagement
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