What to consider for ecommerce success -

Hi John,

As more business-to-consumer (B2C) transactions happen digitally, B2B buyers are also becoming more digitally sophisticated and demanding. In fact, Gartner predicts that by 2025, 80% of B2B sales interactions between suppliers and buyers will happen on digital channels.

Understandably, B2B buyers have now come to expect an online purchase journey that feels like a B2C buying experience.

Register here for "How to Create Seamless B2B Buyer Journeys and Commerce Opportunities," presented by Sitecore, and learn how to:

• Execute future-proof commerce strategies to meet your customers’ needs and prepare for unforeseen circumstances
• Create successful frictionless buyer journeys while building and maintaining customer loyalty
• Adopt a “composable commerce” platform for faster implementation time with fewer resources, less scalability, and less customizability
• Plus! Ask questions and interact with your eMarketer community of marketing peers

Reserve your seat now to join us on Wednesday, November 10 at 2pm ET.

This Tech-Talk Webinar is sponsored content by Sitecore.

Sincerely,
eMarketer Editors

P.S. Please forward this invite to colleagues and peers who may be interested in B2B ecommerce. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com