Find out from CMO Tom Wallis how Gousto plans to maintain the momentum it has picked up during lockdown, why it stopped accepting new sign-ups for a time, and why it launched a service for local businesses.
This session is part of The Lowdown, a series of broadcasts offering insight into tackling the marketing challenges of the coronavirus crisis.
Liliana Caimacan, Tata Global Beverages' Head of Global Innovation, shared how and why brands should future-proof through innovation, and how different countries have varied their approaches to this. Watch here.
Hear from Marketing Director, Kim Gelling, to discover how Ella’s Kitchen have restructured to focus on how consumers’ lives have changed, and are helping colleagues juggle work and home life. Watch here.
Birds Eye's General Manager, Steve Challouma, gave us insights into how the company has found a new purpose and how it intends to sustain its momentum.Watch here.
Michelle Spillane, Marketing & Brand Director at Paddy Power shared how she, and her brand, has coped with the need to change quickly in a sector disrupted by the pandemic. Watch here.
