How to quantify the value of short- and long-term goals -

Hi John,

Please join me in an upcoming live Tech-Talk Webinar where I will host Henry Tam, SVP, global sales and partnerships at BERA, and Catie Daly, senior consultant at Neustar. Henry and Catie will discuss how marketers can measure the long-term value of their brand with the impact of their short-term marketing investments.

Register here for “How to Play the Long Game: Managing the Impact of Your Marketing Investment,” presented by Neustar, and learn how to:

• Optimize your marketing with metrics that matter, including brand affinity, sales, and retention
• Identify the market impact affecting your sales performance like seasonality, competition, and pricing
• Manage your marketing analytics through the lens of a case study
• Plus! Ask questions, and interact with your eMarketer community of marketing peers

Reserve your seat now to join us on Thursday, September 23 at 2pm ET. 

This Tech-Talk Webinar is sponsored content by Neustar.

Sincerely,
Marissa Coslov
Vice President

P.S. Please forward this invite to colleagues and peers. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com