Learn how to identify data that matters -

Hi John,

Nearly half (47%) of US B2B marketers believe that website optimization is one area of the customer experience that impacts overall strategic success, according to an Ascend2 and Wpromote survey.

But how can digital analysts reliably identify an enterprise website’s most important pages? And what does optimizing these critical pages look like? That’s where developing a data-driven optimization model that scales comes into play.

Register here for "Taking a Data-Driven Approach to Website Optimization," presented by Decibel by Medallia, and learn how to:

• Uncover critical digital experiences that need improvement
• Blend visualization tools and conversion rate metrics to identify key pain points
• Share project success stories across your organization
• Plus! Hear how travel technology company Amadeus overcame website optimization obstacles faster than their original timeline predicted

Reserve your seat now to join us on Thursday, November 4 at 11am ET.

This Tech-Talk Webinar is sponsored content by Decibel by Medallia.

Sincerely,
eMarketer Editors

P.S. Please forward this invite to colleagues and peers who may be interested in website optimization. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com