Seven in 10 women now say they want supplements formulated specifically for them, according to data from Nutrition Business Journal, and they are seeking products with demonstrated effectiveness. To ride the women’s health wave, brands need to innovate with well-substantiated new ingredients, especially in the areas of healthspan, joint and skin health.
Join David Forman, president of Herbal Pharmacist, and Daniel Martinez Puig, Bioiberica’s head of human health research and development, as they discuss the latest trends in formulating for women’s health.
- The growing potential in women’s health supplements.
- New evidence-based research behind innovative ingredients to address healthspan, skin and joint health.
- How to effectively translate the science into compelling supplement formulations for women.
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