Best practices for perfecting email deliverability -

Hi John,

Conversion rates for emails are higher than social media, direct traffic, and search. In fact, according to the Data & Marketing Association, ROI on email is 42:1—making it a powerful outreach channel.

But only when it’s set up for success. Without a solid foundation built on the most basic email marketing tactics, it won’t matter how sophisticated your program is.

Join Validity’s Tori Garcia, senior email strategist, and Jessica Hunt, email strategist, for this live Tech-Talk Webinar. They will discuss the fundamentals of deliverability to help marketers capitalize on email’s potential.

Register here for “Back to the Basics: 3 Things Preventing Email Marketers From Reaching the Inbox,” presented by Validity, and learn:

• Why list hygiene matters
• How content affects conversion rates
• The importance of sender reputation, and how to ensure your email reaches subscribers
• Plus! Ask questions, and interact with your eMarketer community of marketing peers

Please reserve your seat today. This live webinar will take place on Tuesday, March 9 at 2:00 PM ET. 

This Tech-Talk Webinar is sponsored content presented by Validity.

Sincerely,
eMarketer Editors

PS: Please forward this invite to colleagues and peers who may be interested in this topic. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com