Wells Fargo faces anger over cancelled credit lines; Media relations lessons; Tips for better interviewing; Peter Shankman's advice to PRs; and more

DAILY SCOOP

Wells Fargo cancels all personal credit lines, the best content types for each social media platform, and Tokyo Olympics bars spectators amid COVID surge

Also: Juvenile and BLK rework hit single to ‘Vax That Thang Up’, Four Seasons Total Landscaping hosts punk rock show, and Google responds to antitrust lawsuit.

MEDIA RELATIONS

6 lessons from journalists after a year of COVID-19

Lisa Camooso Miller interviews media pros for her podcast, The Friday Reporter, getting a behind-the-curtain peek at their work and how PR pros can offer them what they need.

BRAND JOURNALISM

How to conduct scintillating, illuminating interviews

Spectacular stories often lie just beneath the surface. Uncovering those gems requires a bit of prodding and strategic digging; here’s how to master this invaluable skill.

PR VOICES

What’s up with Peter Shankman?

The HARO founder says it’s never been easier to start your own company and get paid to create.

A DAY IN THE LIFE

Leaving what wasn't working before COVID in the past

In the excitement to get back to ‘normal,’ one PR pro urges colleagues and clients to consider what wasn’t serving them in the daily grind of 2019.

DAILY SCOOP

UNC responds to tenure controversy, a third of business travelers to stay home for 2021, and Gates Foundation details leadership plans

Also: Adidas creates ‘swimmable’ billboard, YouTube tests comment moderation features, and Amtrak introduces sustainable trains.

SOCIAL MEDIA

10 ways to freshen up your social media presence

Follow this guidance to bolster your personal SEO, elevate your LinkedIn profile, and get more juice out of digital platforms.

RAGAN TRAINING TAKEAWAYS

3 tips to turn employees into (video) ambassadors

A powerful employer brand starts on the inside. A global employer branding manager at Continental shows how to use video to celebrate your workforce.

RESEARCH SNAPSHOT

Report: 62% of comms pros faced an ethical challenge in the past year

As the media landscape transforms and rampant misinformation frays social norms, communicators must adhere to a rigorous code of ethics. Here’s what you need to know.

DAILY SCOOP

ESPN takes action amid DE&I scandal, Microsoft and Amazon respond to cancelled federal contract, and growing cybersecurity threat lands on comms pros

Also: Airheads candy jumps into chicken sandwich war, TikTok introduces longer videos, and FTC bans employees from public appearances.

DIVERSITY AND INCLUSION

How and why PR pros should consider their responsibility to tell LGBTQ stories

Trans activist Stephanie Battaligno challenges communicators to mirror the courage of young activists in demanding equality and justice for all.

WRITING & EDITING

10 editing tips to refine everything from clean copy to sloppy scribbles

An infographic from GrammarCheck offers a blueprint for making your writing concise, clear and captivating.

PR INDUSTRY

4 tech skills communicators should have

Expand all online spheres of your organization by understanding savvy web and communication advancements.

DAILY SCOOP

Pinterest bans weight loss ads, podcast listenership rises, and comms takeaways from the biggest cyberattack in history

Also: Travelocity turns children’s sketches into fantasy vacations, Airbnb reports numbers of blocked party rentals, and Mark Zuckerberg makes waves.