Beyond sharing your special campaign’s metrics, point up its personal impact—ideally with the help of a big-name influencer. After all, a nod from Barbra Streisand wouldn’t hurt, would it?
This vice president manages to get in a fitness class before a long day at the office. Her top priority on the job is the client—but she stays balanced by collaborating with colleagues.
The job market is tight, but that doesn’t mean you should lower your hiring standards. Here are some tips on how to find the talent you need for your agency or team.
The news cycle has been amplified with the kickoff of the primaries in Iowa, Trump’s impeachment trial and the State of the Union. Here are some messaging takeaways.
The global health concern is driving lots of conversations online, and employers and communications teams should have a plan to address their colleagues’ worries.
As technology grows in sophistication, so do bad actors seeking to exploit it. A supply/demand gap in talented watchdogs puts businesses in all sectors at heightened risk. Happy New Year.
Wondering which tactics and tools are worth prioritizing this year—and what fads are fading? Consider these insights, predictions and suggestions from industry experts.
How can videos make or break your branding in the coming year? Check out this infographic to learn how you can create and deploy content that wows your audience.
Consumers are choosing everything from cars to chicken sandwiches based on corporate values. Understanding an array of customer personas can guide tactics for landing and keeping them.
