Also: the latest tech offers new horizons for accessibility, Instagram adds pronouns, and Ohio creates lottery to reward vaccinated residents.

TODAY’S HEADLINES – 05.13.2021  
 
• 

DAILY SCOOP

WeWork’s CEO doubts remote workforce engagement, how companies earn trust, and cruise lines share plans to resume sailing in July

Also: the latest tech offers new horizons for accessibility, Instagram adds pronouns, and Ohio creates lottery to reward vaccinated residents.


• 

MEASUREMENT

How to ensure you capture meaningful data to inform your crisis response

Here are some tips and tools to help you measure your crisis comms efforts and use data to drive important decisions.


• 

CRISIS COMMUNICATIONS

How to protect your company—and reputation—against malicious disinformation

Arm yourself with tactics and tools to fight against false claims, slander and other digital threats.



• 

DIVERSITY AND INCLUSION

4 tips for developing empathy as a comms leader

The ability to put yourself in someone else’s shoes might seem like an ingrained character trait, but there are exercises to help hone this essential communications skill.


• 

PR DAILY AWARDS

Congratulations to our Communicators of the Year & Rising Star Awards, Class of 2021

Congratulations to all of our honorees! Learn more about these impressive communications professionals.


• 

DAILY SCOOP

McDonalds, Lyft and Uber push vaccine messaging and services, Black employees see less progress on DE&I, and Chipotle promises wage hike

Also: Mattel wants to recycle old Barbies, YouTube offers funds to compete with TikTok for influencers, insights from Ragan’s Communications Benchmark Report, and more.


• 

DIVERSITY AND INCLUSION

How to get white allies to take meaningful action on DE&I

Research shows that there is a perception gap between Black and white employees over the current progress of DE&I initiatives. Here’s how to keep white allies engaged in a long-term effort.



• 

VISUAL & VIDEO COMMUNICATIONS

Why communicators must harness the power of livestreaming

Live video’s not going anywhere but up. Here’s how to make the most of this hot medium — and why it merits investment and energy moving forward.


• 

VISUAL & VIDEO COMMUNICATIONS

How the Trevor Project and PHM are reaching LGBTQ youth with social video

The team recognized that LGBTQ youth, already at a disproportionate risk for mental health and suicide, were facing exacerbated challenges during COVID-19. Here’s how they are fighting back.


• 

A DAY IN THE LIFE

AGAR’s Colleen Cleary shares optimism for an experiential future

An agency pro talks about the importance of relationships, tools that are making the difference and what this current moment holds for her work.


• 

DAILY SCOOP

Facebook defends plans for kid-centered Instagram, YouTube viewers increasingly consume videos about everyday tasks, and NBC drops Golden Globes

Also: AAA seeks to calm consumer fears over gas shortage, Twitter tip jar posts home addresses, and Patagonia’s CEO shares strategies for activism campaigns.



• 

RESEARCH

Communications priorities for 2021 and beyond

Ragan’s Communications Leadership Council Benchmark Report reveals new areas of focus for communicators that add to more traditional concerns.


• 

RAGAN TRAINING TAKEAWAYS

3 levels of empathy that are essential for electric storytelling

Superb storytellers can easily put themselves in someone else’s shoes. Here’s a visualization of three types of empathy to improve your storytelling and make deeper connections.


• 

EXECUTIVE COMMUNICATION

5 C’s for successful culture in a distributed workforce

As leaders think about the future of work and the hybrid workplace, here are the essential elements that must be present for workers to feel a sense of purpose and belonging.


Ragan's Diversity, Equity & Inclusion Virtual Conference

The Communicator’s Essential Role in DEI

Join us virtually on May 19 for Ragan’s Diversity, Equity & Inclusion Conference. This fast-paced one-day conference will equip you with all you need to achieve your DEI goals.


This email was sent by: Ragan Communications
10 S. La Salle Street, Suite 310 Chicago, IL, 60603, US, cservice@ragan.com
Unsubscribe From All/Update Profile  |  Unsubscribe
Sent to: newsletter@newslettercollector.com