Good morning, Marketer, let’s be thankful for what we’ve got.
Retail media networks are doing great and need a lot of improvement. In 2021, a quarter of U.S. retailers generated more than $100 million in revenue from their RMNs. Even so, they have a long way to go to meet the needs of retailers and brands. In an interview, Criteo’s Micheal Greene explains what has to be done.
On a very different note: It’s been two weeks since the wildfires in Maui leveled the town of Lahaina, displacing 13,000 people. I’ve spent a lot of time on Maui and I know the only thing nicer than the scenery is those people. Here’s a list of local organizations working to help them. Please, if you can, make a donation. Thank you.
Constantine von Hoffman,
Managing Editor
