Over the next two weeks, Digiday, Glossy and Modern Retail writers and editors will explore what comes next, beyond the short-term effects of the new normal.
July 13, 2020

The world has turned upside down. The coronavirus has meant an upending of the traditional office job and the recent Black Lives Matter protests have shown a slow and steady dismantling of racist institutions and the people who run them. It's a total disruption of traditional systems. But which of these effects will stay, and which will fall by the wayside as the triple-crises of the virus, the recession and the social crisis continue? Read more below.

  • Over the next two weeks, Digiday, Glossy and Modern Retail writers and editors will explore what comes next, beyond the short-term effects of the new normal.
  • UberEats breakfast vouchers and Zoom comedy nights have replaced face-to-face socializing between publishers and clients."We’re tearing out our client entertainment and travel budgets for next year," said a publishing exec.
  • A new Digiday survey, exclusively for Digiday+ members, found that 42% of media industry workers reported their companies haven't said anything concrete about when they’re expected to return back to the office.
  • After months of social distancing, agency and brand exes are starting to ask for in-person meetings. Many are jumping at the chance.
  • What’s old is new again with BMW’s new dive into podcasts. The auto giant is creating serialized podcasts that hark back to one of the earliest forms of sponsored content — soap operas.
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What Comes Next
Over the next two weeks, Digiday, Glossy and Modern Retail writers and editors will explore what comes next, beyond the short-term effects of the new normal.
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What Comes Next
After speaking with eight publisher revenue officers about the future of ad sales, forming new relationships rings out as a common concern.
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DIGIDAY+ MEMBER EXCLUSIVE
A new Digiday survey found that for 42% of media industry workers, the company hasn’t said anything concrete about when they’re expected to return back to the office.
Sponsored by OneTrust
In the age of GDPR and CCPA, user consent is a gateway to revenue. This new guide takes a deep dive into the techniques and technologies that publishers are using to manage user consent at scale.
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Coronavirus Fallout
After months of social distancing, agency and brand exes are starting to ask for in-person meetings. Many are jumping at the chance.
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Sponsored by Primis
To retain viewers and maximize revenue, publishers are using discovery algorithms that ensure the right videos are placed next to the right articles.
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Brands in Culture
In the latest episode of Digiday’s weekly show The New Normal, Coltrane Curtis talks about his company’s unique influencer marketing strategy.
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Audio Anywhere
BMWs podcast strategy will eschew sponsorships and advertising opportunities moving forward to focus on producing branded shows.
These should be banner days for a Black media site that has long covered social injustice for a young audience. But Blavity CEO and founder Morgan DeBaun describes challenges that start at the initial difficulty of raising investment as a Black company. "For me, the systemic racism comes in the fact that I don't ever get the benefit of the doubt," DeBaun said at the Digiday Publishing Summit.
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