What Fed's pause on rate hikes means for home buyers

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Migration patterns, NIMBYism exacerbate inventory crisis | Report: Gen Z taps social for shopping and searching | Brands follow creators onto podcast efforts

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June 15, 2023

Top News

Migration patterns, NIMBYism exacerbate inventory crisis But NAR members, who have important connections to local and state government, wield the power to create unique solutions. Watch the latest "Level Up" video to learn how you can have an impact on housing supply in your area. Full Story: REALTOR® Magazine (6/15)

	Pre-Listing Packet Mastery If you want to attract more listings, stand out from the competition, and grow your reputation as THE trusted listing expert in your market, you need to add our Pre-Listing Packet to your arsenal. It is the perfect set of templates and scripts for securing more listings, whatever happens in the market. Download Now >>

Best Practices in Sales & Marketing

Report: Gen Z taps social for shopping and searching Approximately 70% of Generation Z consumers buying products via social platforms are most likely to use Instagram followed closely by YouTube and TikTok, Facebook and Snapchat, according to Insider Intelligence. While searching for products online, 43% of Gen Z shoppers use TikTok, compared with 38% using search engines. Full Story: Marketing Brew (6/14)

Brands follow creators onto podcast efforts Creators who made their mark through short-form video are expanding their reach by creating podcasts to add another revenue stream and avoid TikTok and Twitter uncertainty—and brands are following them. R&CPMK's Crystal Malachias says, "[Consumers] feel more affinity with these creators, and most will want to support them in their endeavors, because they admire them so much." Full Story: Ad Age (tiered subscription model) (6/13)

Real Estate Trends

What Fed's pause on rate hikes means for home buyers Several economic indicators are showing improvement, but the Fed warns that two more rate increases are likely this year. That has some economists concerned. Full Story: REALTOR® Magazine (6/15)

Luxury communities rising in Arizona The real estate market in Arizona's Valley of the Sun is seeing the development of new ultra-luxury communities such as the Canyon Residences, Silver Sky and Crown Canyon Estates. Scottsdale-based brokerage RETSY, represented by Kirk Linehan, Chris Morrison and Babbi Gabel, is handling real estate broker services for these projects. Full Story: Forbes (tiered subscription model) (6/14)

Work-from-home to stay, changing real estate landscape The shift toward remote work is causing significant changes in the real estate market. This trend is prompting a reevaluation of the need for physical office spaces and could potentially lead to a reimagining of these spaces for other uses, possibly affecting the residential real estate market as well. Full Story: Portland Press Herald (Maine) (tiered subscription model) (6/14)

Business Wellness

More time to apply for grants to boost women's careers Funding from the Women's Council of REALTORS® helps associations create events that foster leadership development for female real estate pros. Full Story: REALTOR® Magazine (6/15)

5-hour Energy owner shares keys to ongoing success Manoj Bhargava, the billionaire inventor of 5-hour Energy drinks manufactured in Ind., shares tips on how company leaders and entrepreneurs can effect change. Bhargava, who also started an organization called Stage 2 Innovations to improve the lives of the poorest one-third of the world, recommends five tactics, including attending to customers, changing course if needed and staying involved in all aspects of your projects. Full Story: Chief Executive (6/12)

Fair & Equitable Housing

Report: Affordability out of reach on minimum wage According to a report by the National Low Income Housing Coalition, a minimum-wage worker in the U.S. would need to work 104 hours a week to afford a modest two-bedroom rental home without spending more than 30% of their income on rent. Full Story: MarketWatch (tiered subscription model) (6/15)

Legislation & Regulation

Fed pauses rate hikes, signals more tightening to come The Federal Reserve has opted to hold interest rates steady during a meeting this week, but policymakers' forecasts suggest the central bank could lift rates twice more in 2023. "We want to get inflation down to 2%, and we just don't see that yet," Fed Chair Jerome Powell said. Full Story: The Associated Press (6/15)

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About The National Association of REALTORS®

The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.

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