Colin Kaepernick isn't the only one who is sacrificing everything for the latest Nike campaign. With its shares down more than 3 percent at the close of the bell on the day after its polarizing Kaepernick campaign was announced, Nike has sacrificed short-term shareholder value for the possibility of long-term loyalty with millennial consumers. The...
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September 07, 2018
Morning Digest
What marketers need to know today
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