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What New Grads Can Do to Avoid Falling Into the Ad Industry’s Burnout Rut Finding an acceptable work-life balance is key By Patrick Coffee Long before we all watched Don Draper sleep off a late night in the office, the ad industry has been known for intense schedules and heavy workloads. This is particularly true for those on the lowest rungs of the agency ladder, who are expected to make up for what they lack in experience with enthusiasm... Read more » |
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Promoted Content by Rocket Fuel | |
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The Martin Agency’s Latest Fun Preroll Stunt: An Ad That Skips Itself London office makes a Rube Goldberg machine for Barclays By Tim Nudd The Martin Agency is famous in recent years for its innovative preroll ads for Geico, beginning with "Unskippable" (which won the Film Grand Prix at Cannes) and continuing up through the current "Crushed" campaign. Now, the agency's London office is getting into fun preroll pranks for a different client--Barclays. The shop hired 1stAveMachine director Bob... Read more » |
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Grey Promotes 2 New Members of Its Executive Management Team in New York Chris Ross and Jane Reiss assume newly created roles By Patrick Coffee Grey New York has promoted two former managing directors to new leadership roles in the latest change atop the WPP network's flagship office. Chris Ross will be chief operating officer and Jane Reiss will be chief brand experience officer. The two, who are the first to hold these titles, join the agency's executive management team... Read more » |
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R/GA Moves Deeper Into Its Hybrid Model With a New Director of Brand and Marketing Strategy Tim Maleeny joins the agency from Deloitte By Patrick Coffee R/GA has hired Tim Maleeny in the newly created role of executive director, brand and marketing strategy. Maleeny brings more than 30 years' experience in accounts and strategy leadership positions to the IPG network, which has been expanding its strategic and consulting capabilities as part of what founder, chairman and CEO Bob Greenberg calls the... Read more » |
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A W+K Recruiter Shares Her Best Advice on How to Stand Out From the Competition 'We look for unique thinkers, artists, makers and doers' By Melanie Myers You've spent your entire life reading, writing and studying for this very moment. Now it's time for you to go out and seek the right place where you can apply all that knowledge. So how do you actually land the job you want? The world has changed significantly since the first time I was in... Read more » |
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Forging Long-lasting Relationships Is the Foundation of This Philly Shop Harmelin Media credits client retention to treating its staff well By Christine Birkner Harmelin Media, founded by CEO Joanne Harmelin in 1982, has grown to more than 220 employees and $600 million in billings. The Philadelphia-based media planning and buying company, whose clients include Ford, Blue Diamond Growers, Wawa, Pep Boys, Hostess and Hess, prides itself on relationship building. "Our key point of differentiation early on was customer... Read more » |
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