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What sessions will you experience over one day during Automotive Tech: Megatrends? Dive into the agenda - and book your pass today before prices increase.
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Automotive Tech Week: Megatrends
January 4, 2022
The Cosmopolitan of Las Vegas
 
Hi Colleague,

Automotive Tech: Megatrends (formerly CTS - Consumer Telematics Show) is returning in-person this January 4, 2022 in Las Vegas. Across one full day, dive into the trends that are directly affecting the future of automotive tech - Electrification • Consumer Personalization • Software Defined Vehicle • Autonomous Future.

Before CES starts, be an active part of the discussions directly affecting you and your business at Automotive Tech: Megatrends this January at the Cosmopolitan of Las Vegas and kick your year off on the right foot.
 
SESSIONS ACROSS THE MEGATRENDS
Electrification 
 
Panel Discussion: Maximizing UX with the Electrified Cockpit of the Future 

  • How can automakers capitalize on the flexibility afforded to electric vehicle interiors to test new materials and configurations?  
  • What plans do OEMs have to test out futuristic cockpit features on EVs? 
Moderator: Brandy Goolsby, Board Member, COVESA 

Panelists: Dustin Krause, Director of e-Mobility, Volkswagen Group of America; Perissa Millender-Bailey, Director – Technology & Feature Strategy, Ford Motor Company  
 
Consumer Personalization 
Panel Discussion: The Future of Content in the Connected Car  

  • What will the future of streaming services look like? 
  • will consumers engage with content and what will it mean for the creation of content? 
  • Is it more profitable to offer streaming services for free in exchange for the data received? 
  • Should automakers be offering third-party services, or should they create their own in-car entertainment experiences?  
  • What can automakers learn from other industries such as gaming and entertainment who have successful subscription business models?  
Panelists: Steve Bell, Principal Analyst – Connectivity, Wards Intelligence; David Holecek, Director Digital Experience, Volvo Car Corporation
 
Software Defined Vehicle 
Panel Discussion: Unlocking Potential for Vehicle as a Platform   

  • How can automakers and the industry take advantage of the software-defined car to better align with consumers’ digital life? 
  • What are the challenges in developing the new architecture & its eco-system?  
  • What are the opportunities to counteract the legacy of ad hoc software additions?  
  • How will this transition pave the way for the next generation of personalized in-vehicle features? What functions or features see the highest consumer demand? 
Moderator: Steve Bell, Principal Analyst – Connectivity, Wards Intelligence 

Panelists: Hemant Sikaria, CEO & Co-Founder, Sibros; Partha Goswami, Senior Manager – Technology Trends & Insights, General Motors; Matt Jones, Director of Global Technology Strategy, Ford Motor Company 
 
Autonomous Future
Panel Debate: Sensing the Future – Will LiDAR dominate in the drive for L5? 

  • Although there are many key strengths of LiDAR technology it is still hindered by cost, will the industry ever overcome this, or will manufacturers follow Volvo’s lead and pass the cost on to the consumer? 
  • Elon Musk describes LiDAR as “unnecessary” opting for cameras which are smaller, cheaper, have better resolution and can see in color. Do the cons of cameras outweigh the pros? Is LiDAR simply a shortcut? 
  • Should the industry be looking at a hybrid option combining the best of both worlds? Which technology will win the race to L5? 
 
 
After a full day of sessions, network with colleagues with an open bar during our Automotive Tech Industry After Party located on the Expo Floor. Meet with Speakers, Sponsors, and other Attendees as you wrap up your day and head to CES for the rest of the week.
Sponsored by Sibros.
 
 
 
 

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