Hi there,
Customers spend up to 41 hours each week with digital media in 2018, up 118% in the years since 2008. These digitally connected customers are more informed, more in control, and have higher expectations.
Improving digital customer experiences should be a priority for your business, and these predictions will help you focus on the right things. Here are key predictions for 2019 from:
- Industry experts and thought leaders at Forrester, Accenture Interactive, and Harvard Business School
- Innovators leading digital experience optimization at Sky and Weight Watchers
- Optimizely's own perspective provided by Claire Vo, SVP of Product Management