The issue of drug pricing continues to be a highly debated topic, and with the recent passing of the Inflation Reduction Act, the discussion is heating up and the pressure is on pharmaceutical companies to respond. Join the discussion on this, and many other hot topics at the Fierce Pharma PR & Communications Summit in Jersey City, NJ on July 18-19, 2023. A panel of leading industry experts will explore the responsibility of pharma communicators to drive change in the drug pricing landscape and the role that effective communication can play in achieving that change. - Examine the ways the IRA has impacted the drug pricing and access landscape and the evolving pricing strategies that other countries have initiated
- Discuss how to effectively communicate the value of innovative therapies and the cost of bringing new drugs to market
- Review policy and business implications for affordability and evaluate strategies for engaging with stakeholders, including policymakers, payers, and patients
- Identify the potential risks and challenges associated with drug pricing communication, including navigating complex regulatory guidelines
VIEW THE AGENDA>> Save up to $300 on registration when you sign up before June 26th. Only 30 passes are available at this rate so don't wait to secure your spot and register now. |
