WardsAuto Dealer 5
WardsAuto Dealer 5
 

MAY 7, 2018

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Hey there. Welcome to the WardsAuto Dealer 5 for Monday May 7. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

1.

What’s the difference between an average salesperson and a superstar salesperson? WardsAuto IdeaXchange columnist Richard Libin answers that one.

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2.

Bill Wittenmyer jokes he got his “real” master’s degree doing car-dealership work. His knowledge of the industry comes through in a WardsAuto Q&A.

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3.

Successful dealers are transforming their stores into places where employees want to work. Find out how during a WardsAuto webinar featuring Chase Abbott of VinSolutions. The free event is Tuesday May 8 at 1:30 p.m. ET/10:30 a.m. PT. Register here.


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4.

Here’s something to please the "green" crowd. Honda’s ad for its Clarity hybrid tops iSpot.tv’s latest ranking of the most-viewed automotive commercials. Click here to watch the top five spots.

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5.

Thieves periodically steal cars from dealerships, but rarely do they hit auto plants and drive off in a convoy of hot pickups.

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Millennials Are Buying Cars. Are You Missing Out?
Millennials are one of the fastest growing segments of car buyers. What do they want in a car-buying experience? Learn specific tactics to win over this generation by using ecommerce and adjusting to your sales strategy. Download your free guide today!
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Steve Finlay at sfinlay@wardsauto.com.

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...