What This Creative Director on Liquor Brands Learned From Opening Her Own Speakeasy

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Daily Digest

November 17, 2016

What This Creative Director on Liquor Brands Learned From Opening Her Own Speakeasy Melissa Maher took her expertise to an entrepreneurial venture By Molly Folse Creative director Melissa Maher knows the alcohol business well.
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Netflix Really Wants You to Watch the Gilmore Girls Revival With Your Mom Suggests making it a 'date night' By Sami Main

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How Uber, Home Chef and Other Subscription Services Are Reaching Thanksgiving Shoppers Travel, eat, shop, repeat

What the Proliferation of Fake News on Google and Facebook Means for Advertisers Agency execs weigh in By Marty Swant, Christopher Heine

Ad of the Day: Parents Get Their Kids to Ask Santa for a Lexus in Automaker's Holiday Ads Sometimes you have to hijack their direct line to the big man By David Kiefaber

James Corden Eats Foraged Moss and Designs a 3D Printed Car in Chase's New Video Series Campaign explores the future of travel By Christine Birkner James Corden is taking a break from singing with celebrities on Carpool Karaoke to designing his own 3D-printed cars in a new campaign for Chase Sapphire.
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How JetBlue's Volunteer Efforts Have Made Fliers Love It Even More Airline declares November 'Philanthropy Month' By Christine Birkner JetBlue's marketing initiatives are all about making flying fun—and doing the right thing. The airline has won kudos for its creative work that humorously tackles the realities of flying like crying babies, ...
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How PopSugar's New Tool Will Help You Stay Ahead of Social Media Trends Because 'your social page is the new homepage' By Sami Main On Facebook, the Trending Topics section can sometimes lead you astray. Aside from potential fake news articles, the topics aren't so much "trending" as they are "trending three days ago."
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How to Actually Measure Mobile Ad Success Download the free guide

Carnival Is Using Facial Recognition on Cruises to Help Passengers Buy Photos of Themselves Souped-up ship plays with digital photography By Lauren Johnson The next time you take a Carnival cruise, don't be surprised if the brand digitally tags you in photos taken aboard the ship.
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Facebook Increases Transparency By Updating Video and Third-Party Viewability Metrics It faced growing pressure from marketers By Lauren Johnson In light of its recent video fiasco and growing pressure from advertisers to open up its so-called walled garden for more third-party verification, Facebook today is announcing a ton of changes to its ...
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You Can Now Manage Accounts on Facebook, Instagram and Facebook Messenger Via One App The 'universal inbox' should help page managers By Christopher Heine Social media directors for organizations and small-to-medium-sized businesses have evidently had a hard time simultaneously managing accounts for Facebook, Instagram and Facebook Messenger. So much so, in fact, that ...
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