DAILY SCOOP
Fauci on COVID comms missteps, Grimes encourages AI collab and more
Plus: Snapchat goes ghost in responding to complaints.
SOCIAL MEDIA
Looking to partner with an influencer? Focus on these 5 factors to get it right
There's an art to finding the right people to partner with.
PR
Managing client expectations when the news cycle goes south
For when the news cycle just won't cooperate.
BRAND JOURNALISM
What you can learn from Spotify’s brand newsroom
Companies of all sizes can learn from how they did it.
CNN and Don Lemon share competing stories of firing, Disney layoffs continue and more
Plus: AI marketing language is sometimes confusing.
3 tips for writing better ChatGPT prompts
Command your bot army to produce better outputs.
11 new social media features you need to know this week
Updates from Meta, Twitter, Instagram and more.
NBCUniversal CEO leaves post, Bed Bath & Beyond files for bankruptcy and more
Plus: Brands are vulnerable to copycats.
MEASUREMENT
Take Ragan and AMEC’s Copyright Benchmarking survey
The results will be shared at AMEC's Global Summit on Measurement and Evaluation in Miami next month.
PRESENTED BY NORTH AMERICAN NETWORK (NAN RADIO)
Don't touch that dial: Using radio in PR
Tune in and see the benefit of PR pros using radio to tap into new markets and boost brand visibility.
CRISIS COMMUNICATIONS
Brand POV in a crisis: Speak out or shut the F up?
You have to figure out what you believe in.
BuzzFeed News shutters, Dove reminds women of their worth and more
Plus: SpaceX gets hilariously technical after launch fail
MARKETING
Building stronger ties between comms and marketing
There are ways we can work together, even when our goals are different.
A DAY IN THE LIFE
6 questions with: Alyeska Pipeline Service’s Michelle Egan
Michelle Egan shares the theme linking every great leader she’s ever known.
