Hi John,

Eight out of 10 internet users already watch over the top (OTT) video, according to EMARKETER forecasts. That’s a lot of eyeballs.

Netflix is still the leader when it comes to subscriber viewership, but the rise of advertising-based video on demand (AVOD) and free ad supported TV (FAST) is giving some competitors an edge. 

Download our analyst report, “US OTT and Pay TV Viewership Forecast 2024.” You’ll gain insight on the fastest growing platforms, the impact of password crackdowns, and how the rise of digital pay TV is complicating the picture.

Receive your copy. This EMARKETER analyst report is presented by MNTN Research.

Sincerely,
EMARKETER Editors

P.S. Please forward this email to colleagues who are interested in streaming viewership trends. Thank you!