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WOMMY Award

WOMMA Announces 2016 WOMM Hall of Fame Inductees and WOMMY Awards Finalists

 
The Word of Mouth Marketing Association (WOMMA) is proud to induct Mondelēz International's Dana Anderson, 360i's Sarah Hofstetter and noted author and speaker Emanuel Rosen into the Word of Mouth Marketing Hall of Fame. In true word of mouth fashion, these marketing stalwarts were selected by an academy of their industry peers and will be inducted into the WOMM Hall of Fame during WOMMA's annual WOMMY Awards Program, November 15, 2016, at Morningstar in Chicago.

Commitment to Marketing Excellence

The WOMMY Awards celebrates the brands and agencies behind the year’s most remarkable word of mouth marketing campaigns. Spanning social media, as well as offline word of mouth marketing campaigns, new categories of recognition for this year include:

  • The Advocacy Marketing Award which recognizes the best employee, brand or customer advocacy marketing program to achieve a business outcome.
  • The GRAND WOMMY Award which recognizes the most outstanding overall entry from among the gold-level winners in each of the nine individual award categories as the “best-in-show champion.”
Click here to see the finalists

Attend the Awards!

November 15, 2016 | Chicago, IL
Hosted by Morningstar
 
Celebrate the industry’s best in word of mouth marketing. Join us for the reception starting at 6:00 pm, followed by the awards program at 7:30 pm. 
Reserve your seats
A  D  V  E  R  T  I  S  E  M  E  N  T
JOIN US AT THESE WOMMA EVENTS
WOMMA Wine Wednesday
What Do Consumers Think of Influencer Marketing?
November 2, 2016 | New York City
Hosted by SheSpeaks and Marina Maher Communications
Register now
 

The World's Most Talkable Brands,
Innovative Marketers Meet in Manhattan

 
TALK360° | The WOMMA Summit  will take place in the heart of New York City on April 26-27, 2017. Inside the stunning TimesCenter, thought leaders, researchers and innovators will engage with 300-400 marketing professionals representing global brands, agencies and platforms.

Here's your opportunity to be a part of the conversation!
With just the right balance of education and networking, inspiration and best practice-sharing, you can expect thoughtful content and a thriving community, all gathered in one space for two highly charged days of showcasing word of mouth and social media marketing. Get even more value by gathering your colleagues, staff and clients together at Summit.
Register Now and Save $300-$600
UPCOMING INDUSTRY EVENTS
Digimind’s Socialize Chicago
November 3, 2016 | Chicago, IL
Social Media Week Chicago
November 14-18, 2016 | Chicago, IL
Promo Code: chi16womma25off
ON THE ALL THINGS WOMM BLOG
Influencer Marketing can seem like an intimidating strategy to add to your marketing stack. But when done correctly, Influencer Marketing is the perfect way to create authentic relationships with your customers.

And it may not be as hard as you think. In this sponsored post, Insightpool shares insights and best practices to get you started on the road to mastering Influencer Marketing.

Click here for seven best practices for starting your own campaign.
UPDATES FROM WOMMA
WOMMA’s Code of Ethics is a cornerstone of the principles on which WOMMA was built. As part of its ethics evaluation process, WOMMA established the Living Ethics Review as the method to update the Code of Ethics. The Ethics and Legal Council recently made the 2016 updates to the Code.

WOMMA strives to provide sound, trusted leadership and holds its members to high legal and ethical standards, which are integral to maintaining a quality reputation for both WOMMA and its members. We hope that the revised Code of Ethics serves as a clear and relevant tool to help industry members engage in responsible self-regulatory efforts concerning their marketing practices.

Read about this year's updates to the Code

Read the Code of Ethics in its entirety here

WOMMA is committed to invigorating word of mouth and social media strategies that will drive your business forward. WOMMA curates innovative events, nurtures thought leadership, shares best practices, and elevates the latest industry research.
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