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But the industry has much work to do By Kristina Monllos Ad industry players believe that agencies need to make safe spaces for serious discussions about race and racism within their organizations—outside of diversity training—where employees feel they can ... Read more » |
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CMO Frank Cooper talks scale at SXSW By Lauren Johnson |
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North Face, Lufthansa and Hasbro weigh in By Marty Swant |
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Tackled thorny topics at SXSW By Christopher Heine |
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Adweek Webinar Presented by NetBase |
Tuesday, March 15, 2016, 1 PM ET | 10 AM PT Fast-growing lifestyle brand Stance is making noise with its bold, daring socks...including a cameo in Kia's high-profile Big Game ad. Its secret? Using social audiences as a competitive advantage. Hear from ... Read more » |
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Zendesk's new ads says so By Christopher Heine Zendesk today is launching a digital ads campaign at South by Southwest Interative in Austin, Texas, in effort to change the way potential clients see its brand. Read more » |
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The Hill, Politico and the new power elite By Mark Joyella There may be no group more hungry for information—and more desperate for news and gossip—than those who populate the halls of power in Washington, D.C. From congressional staffers to K Street lobbyists, ... Read more » |
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Featured Jobs | United Church Funds New York City, NY | Various, Inc. Campbell, California (US) | 360i with the Dentsu Aegis Network New York City, New York (US) | Magnetic New York City, New York (US) | The Optical Society Washington D.C. | |
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Lawsuit details 'unending stream of racist and sexist comments' By Patrick Coffee, Noreen O'Leary Erin Johnson's career had been on a constant upward trajectory for 20 years, culminating in her being named to her current job as chief communications officer for global agency JWT. She worked closely with the ... Read more » |
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They're millennial marketing gold By Christopher Heine More than 500 people packed into a Hilton conference room Friday at SXSW in Austin, Texas, to get insight into brands' success with emojis. Read more » |
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YouTube, Netflix and social all surpass TV By Carrie Cummings Media consumption habits of the younger generation are increasingly relevant to marketers as Gen Zers begin to overtake millennials as the demo du jour. In its annual Acumen Report, Defy Media studies how Gen Z and ... Read more » |
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