Since its launch in 2016, B/R Gaming, the gaming and esports arm of the popular sports website Bleacher Report, has largely operated independently. But with Bleacher starting to work more closely with other sports properties owned by Turner Broadcasting System, B/R Gaming is evolving. Read more below. Other things to know about | |
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Top Stories | | Ivy Liu |
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| | B/R Gaming’s investment in televised content is proof that linear broadcasting companies are realizing the potential value of the gaming and esports audience. | |
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howdy! | | The Future of TV Briefing this week features a conversation with Snap’s recently appointed head of original content Vanessa Guthrie about the platform’s original programming strategy as it rolls out a new slate of shows and eyes more international expansion. | |
| | Every year the holiday season starts earlier, and this year it has already begun. For advertisers, three essential strategies are helping them catch up to early shoppers. | |
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howdy! | | Participants in a breakout session at Digiday’s Media Buying Summit ripped away the proverbial band-aid that might have made anyone feel significant progress is being made on DE&I in the media agency world. | |
| | Join this virtual event on November 18 at 1 p.m. EDT for a deep dive into the challenges and opportunities of CTV, video and audio advertising. | |
howdy! | | After 2020, brands got serious about brand safety, taking steps to ensure media placements weren’t appearing alongside harmful content. At Digiday’s Media Buying Summit, Dentsu’s Brand Safety team talks about what it’ll take to create industry wide media buying standards. | |
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| | If publishers and advertisers fail to prevent post-cookies solutions from favoring only the biggest companies, small and mid-size publishers and creators face a crippling future. | |
howdy! | | ERGs have become a growing presence inside businesses. But how empowered are these groups to effect real change in their organizations? | |
howdy! | | The Worklife Awards are honoring the top employers across media and marketing, fashion, beauty and retail. See this year’s nominees. | |
| | The Comcast-owned news organization operates three standalone news streaming outlets, and its digital arm has roughly doubled its staff and is investing in more original streaming shows. |
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