Buffy, a startup selling eco-friendly and environmentally sustainable down comforters, isn't following the direct-to-consumer brand playbook.

Forbes is testing a tool that will automatically compose rough drafts of stories that its contributors can polish before publishing.

For Digiday+ members: Netflix still gets to grade its own homework and still gets to play by a different set of rules than any of its traditional competitors.

Marketers are searching for a renewed sense of purpose, community and variety in their work. And ad agencies are pursuing them for their highly-sought skills, giving them the power to command the salaries they were making in tech.

Hear from Miki King, CMO Washington Post, Neil Vogel, CEO Dotdash and more as they dive into how they're diversifying revenue as the advertising landscape continues to change at the Digiday Publishing Summit in Vail, Colo. from March 27-29.

 

Why bedding brand Buffy isn't playing by the direct-to-consumer rules

Hilary Milnes

Buffy, a startup selling eco-friendly and environmentally sustainable down comforters, isn't following the direct-to-consumer brand playbook.

Forbes built a robot to pre-write articles for its contributors

Max Willens

The business publisher is testing a tool that will automatically compose rough drafts of stories that its contributors can polish before publishing.

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4 secrets to recover blocked ad impressions

Sponsored Content Instart

It's nothing personal: people aren't using ad blockers because they dislike you. However, no matter the reason for those blockers, they can still result in lost impressions for your ads. Sponsored by Instart.

Video Briefing: Netflix is huge, but don't compare it to the box office

Sahil Patel

Netflix still gets to grade its own homework and still gets to play by a different set of rules than any of its traditional competitors.

Why marketers are leaving tech and moving to ad agencies

Ilyse Liffreing

Not all marketers are as captivated by the pitch of working client-side.

Fighting for attention: The industry quest for quality views

Sponsored Content 33Across

As programmatic buyers rapidly move away from a singular focus on chasing cookies toward a broader playbook of monitoring fraud, viewability and engagement, this shift is leading marketers to question whether true audience attention is being accurately measured. Sponsored by 33Across.

The trail has gone cold on client-side tracking and third-party cookies are officially stale

Sponsored Content Tune

With companies such as Apple, Google and Safari releasing tracking prevention measures, as well as the introduction of GDPR, it's clear that user privacy and security is more top-of-mind than ever before. Sponsored by Tune.

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Events Title
 
Regular Deadline:
January 4, 2019
Digiday Worklife Awards Europe
 
Early Deadline:
January 11, 2019
Digiday Content Marketing Awards
 
Early Deadline:
January 11, 2019
Digiday Media Awards Europe
 
 

ALL EVENTS

 
 
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