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April 19, 2023
 
 
 
 
 
Big Sustainability Opportunities Merit Fresh Ideas
 

What a spring this has been for agriculture. During this season, I’m reminded of the power of fresh ideas. Just as flowers and trees reemerge from hibernation amid sun and warmth, so too do new insights and powerful perspectives awaken us to what’s possible in sustainability.

Here at Farm Journal, we’re investing in fresh thinking and a bold vision for the future, as well. This past week, we welcomed Prescott Shibles as our new CEO. He takes over from Andy Weber who retires after 23 years as CEO and becomes vice chairman of Farm Journal’s board of directors.

Prescott is a highly regarded digital media and business information leader with more than 20 years of history delivering data- and technology-driven transformations. He has held leadership roles at five of the nation’s most progressive B2B data and media companies, driving innovation using digital engagement, market intelligence, machine learning and artificial intelligence to create new standards for how clients accelerate growth.

“What gets me passionate is using data and technology to drive change and improve outcomes,” Prescott said in the company’s news release. “Farm Journal, with its position of trust and service, can be a beacon for change in agriculture’s tech transformation. The company is making a real difference in transforming agriculture to a more sustainable and tech-centric future. A prime example is its commanding position with the Trust In Food division at the crossroads of regenerative agriculture.”

As president of the Trust In Food division, I look forward to working closely with Prescott and our many partners across the value chain to continue supporting farmers and ranchers in their stewardship journey.

Big, bold thinking got us to where we are today. It will be the ingredient that helps leverage ag’s ability to be a climate-change solutions provider.

I hope you’ll join me in welcoming Prescott as a committed partner in our regenerative mission.

Yours in regenerative ag,
Amy Skoczlas Cole
President, Trust In Food™

 
 
 
 
How Habitat Management Plans Drive Healthier Land, Livestock And Forages
 
By David Frabotta, director of climate-smart content, Trust In Food: A recent Trust In Food survey of 500 farmers in five states finds that more than two-thirds of producers say the top benefit of conservation agriculture is better protected wildlife and wildlife habitat. “As an industry, we need to do more to measure and communicate biodiversity impacts as they relate to improving productivity while limiting the impact to wildlife, beneficial organisms and soil health,” adds Aly Wells, biodiversity partnerships lead at Corteva Agriscience. Here's how Corteva is investing in biodiversity activities alongside producers to strengthen habitats.
 
 
 
 
U.S. Roundtable For Sustainable Beef General Assembly Scheduled For May 2-4 In Idaho
 
By David Frabotta, director of climate-smart content, Trust In Food: Topics at this year’s USRSB annual meeting in Boise include public lands and grazing management plans, leveraging data and blockchain. The premiere beef sustainability event includes updates on projects USRSB and its members support, working group insights and networking opportunities. USRSB is a foundational partner of Trust In Beef™.
 
 
 
 

News We’re Following

 

Shared by David Frabotta, director of climate-smart content, Trust In Food: Sustainability accomplishments featured in Nutrien's 2023 Environment, Social and Governance report include external verification of its water stewardship practices and multiple efforts to accelerate diversity, equity and inclusion across North America. Nutrien and Nutrien Ag Solutions are America's Conservation Ag Movement partners.

 
 

Shared by David Frabotta, director of climate-smart content, Trust In Food: The soybean community is hopeful a June 2023 final Renewable Fuels Standard ruling from EPA will be more supportive of recent investments in crush facilities expanding access to renewable diesel and biodiesel, says Steve Censky, CEO of the American Soybean Association. “It's a way to decarbonize our fuel supply,” Censky says of soybeans. “Right now, we don't have to wait for a build out of the grid. We don't have to wait for some revolutionary new battery technologies. It is here."

 
 

Shared by Nate Birt, senior adviser, Trust In Food: Rising urbanization, disappearing farmland and growing food insecurity worldwide represent major challenges facing farmers and ranchers. Yet producers can help lead efforts to address each issue in turn through collaboration, choice and communication, write New York specialty crop grower Tim Durham and Germany-based BASF sustainability executive Dirk Voeste.

 
 
 
 
 
 
 
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