During the biggest advertising event of the year last year (a.k.a. the Super Bowl), PepsiCo introduced two new products: lemon-lime Mountain Dew Ice and spicy Doritos Blaze. The more than 103 million people who tuned into the Big Game witnessed an epic rap battle between Morgan Freeman and Peter Dinklage, with the help of Missy...
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January 30, 2019
Brand Marketing Daily
The top trends and topics for marketers
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Why Companies Are Increasingly Taking New Brands and Products to the Super Bowl Stage
Audi’s Super Bowl LI Spot Took a Stand—and It Paid Off
Brand Marketing News
Olay’s Horror Movie-Inspired Super Bowl Ad Starring Sarah Michelle Gellar Is Finally Here
Amazon Studios Returns to the Super Bowl With Teaser of Upcoming Series Hanna
Jack in the Box Is Here to Support Everyone Calling in Sick After the Super Bowl
Christina Applegate Threatens to Break Some M&M’s Spokescandies Apart in Super Bowl Ad
How Tourism Australia’s Super Bowl LII Spot Reaped Rewards for an Entire Country
Squarespace Is Sitting Out the Super Bowl This Year—But It’s Launching New Work Featuring Idris Elba
Is the World Ready for RoboChild, the Unnerving Star of TurboTax’s Super Bowl Ad?
Avocados From Mexico’s 30-Second Super Bowl Spot Depicts a Bizarre Dog Show Where Humans are Competing for Guacamole
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