| Happy Monday! As marketers struggle to reach customers in what is still a largely stay-at-home world, mobile marketing is as important as ever. Now is the time for marketers to take a closer look at mobile marketing, specifically SMS. Norman Guadagno, CMO of Acoustic, explains why mobile marketing should be an integral component of a brands’ marketing automation efforts. Speaking of automation, an IBM report shows that over 90% of outperforming organizations are considering AI adoption at en enterprise-level. From optimizing inventory levels to intelligent fraud management, AI is doing more than sending personalized product recommendations to customers. Joydeep Bhattacharya shares top five ways ecommerce businesses are using AI to scale up their profits. Up next, if you’re looking to amp up your digital strategy and are looking for quality links from bloggers, social shares, deeper engagement? Intellifluence is offering 1 year of FREE access via a giveaway on AppSumo. Discover and collaborate with 90,000+ verified influencers (many thousands of which have active blogs), handling payments with ease. It’s a big-time and cost savings to manage on platform vs relying on cold outreach and potentially paying for links you might not get. With their Intellifluence Promise, bloggers only get their cash payouts after you’re satisfied that the work is complete. Enjoy! Benchmarking Survey 2020 We’re tracking six core marketing trends over the next few months to help you benchmark your response to COVID-19. Please complete this quick survey and see how you compare with others in the industry. Your answers will be treated confidentially. | 
