|
| |
|
|
Why the CMA Awards and Country Music Fans Are So Appealing to Brands Now They're an increasingly diverse group By Christine Birkner If you're looking for evidence of country music's broadening appeal, look no further than the opening act of tonight's CMA Awards—Beyonce. But while country crossover acts have been around for quite ...
Read more » |
|
| |
|
| Brandshare Content From Cardlytics | | |
|
|
| |
|
| |
|
Gawker Founder Nick Denton Settles With Hulk Hogan for $31 Million The settlement averts 'all-out legal war' By Sami Main "The saga is over." So proclaims Gawker founder Nick Denton who has settled his legal dispute with professional wrestler Hulk Hogan.
Read more » |
|
Last Year's Biggest Freshman TV Hits Have Lost Momentum in Season 2 Blindspot, Mr. Robot can’t escape sophomore slump By Jason Lynch For a new TV series, the only thing harder than becoming a freshman hit is maintaining that momentum in Season 2. Several of last year's biggest critical and commercial hits, including Blindspot and Mr. Robot, ...
Read more » |
|
Donald Trump and Hillary Clinton Have Been Spending the Most Money on These Ads His late surge of daily national spend tops $1 million By Jason Lynch As the presidential race enters its final week, Hillary Clinton has been dominating the national ad spend, but Donald Trump is making up for lost time with a late, pricey surge, topping $1 million a day.
Read more » |
|
| |
|
In Surprise Move, WPP Names a New Global CEO at Media Agency MEC Tim Castree will take over as Charles Courtier steps down By Patrick Coffee Today WPP named Tim Castree as global chief executive officer of MEC, the media agency that is a key part of WPP's media investment unit GroupM.
Read more » |
|
Why Pharmaceutical Advertising Is Virtually Absent From the Web Government inaction has caused the industry to lag behind By Brad Weltman Quick—think of the most recent digital ad you saw. Was it automotive? Retail? Most likely. Name almost any other category and the same probably holds true.
Read more » |
|
ESPN's Hannah Storm on Why Building Your Brand Is Key to Making It Big in Broadcasting And how the industry has changed By Katie Richards brightcove.createExperiences();
Read more » |
|
| |
|
