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Brand Marketing Daily
 
June 20, 2019
 
 
 
 
  Presented by FocusVision  
 
 
 
 
 
Waitlisting: A Retailer's Secret Weapon for Demand Management and Buzz Building
 
 

Selling out of a product can be both a negative and a positive

 
 
 
 
 
 
 
Promoted Content by New Knowledge
Attention Marketers: Your Tactics Are Being Used Against You
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
20 Women Leaders in Media, Marketing and Advertising on the Ultimate Power Meal
 
 

Their dream dinner-party guests are a surprising, inspiring who’s who of female achievement

 
 
 
 
 
 
 
Ryan Reynolds Explains How He Became a Marketing Tour de Force
 
 

He's one half of the creative genius behind Aviation Gin's advertising

 
 
 
 
 
 
 
The Rise of Eco-Friendly Packaging in Cosmetics
 
 

Consumers put pressure on companies to be more sustainable

 
 
 
 
 
 
 
How Cannabis Brands Can Mindfully Cater to the LGBTQ Community During Pride and Beyond
 
 

Pro tip: It means going further than just slapping a rainbow flag on your product

 
 
 
 
 
 
 
The CMO of Lego Says the Company's Focus on Learning Through Play Has Made It Last
 
 

Julia Goldin took the stage at Cannes to talk about the brand's longevity

 
 
 
 
 
 
 
At Cannes Lions, Verizon CMO Discusses Efforts to Foster Inclusivity
 
 

The company partnered with the Center for Talent Innovation to study the issue

 
 
 
 
 
 
 
 
 
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