| Hey ,
I’m gonna level with you…
There’s one thing that always drives me nuts:
Business owners who aren’t reaching their goals but they still…
a) Workout too much.
b) Never miss an episode of their 17 favorite podcasts.
If this sounds like you… Please Stop.
Just stop.
Stop with the daily marathon workouts. Stop binging on information.
Stop letting little things get in the way of big things – like driving sales. Or family time.
YES, you need to move daily for health and creativity.
But NO, you do not need to train as much as you did in college or high school when you had 8 hours a day of free time.
You’re not a pro athlete. And you’re not 17 years old anymore.
So that means you gotta give up the excessive workouts and sports.
Your #1 priority in life is not beating your personal best in a Tough Mudder race.
Listen, by no means am I saying you should give up fitness OR athletic competition…
Just take a hard look at how much time it gets in your life.
When Bedros would have me speak at Fitness Business Summit…
Every year I’d look out into the audience and see a bunch of buff – yet BROKE – business owners that didn’t spend any time with their family and couldn’t meet payroll…
…But who were “CRUSHING IT” in the gym.
At what cost?
Sometimes everything.
On the other hand, while some people expend too much energy on ‘hobbies’...
A lot of business owners also consume too much information and get overloaded.
You need to be ruthless about your inputs, cut back on “general” info, and stick to specifics.
Every time you listen to some podcast host rant about their ideals, you’re really just distracting yourself from what actually matters, rather than learning anything that will move the needle.
Frankly, it’s no different than watching Game of Thrones.
You might think there is a badge of honor in saying you’ve listened to all 371 episodes of a particular show.
But the last time I checked, you can’t cash a playlist in at the bank.
Hey, I understand if you want to throw a podcast on during a run… or commuting to work.
But if you feel obligated to keep up with multiple podcasts every day…
PLEASE give yourself a break.
I promise you it’s not that important.
If you want to reach the next level…
More generic podcast information is NOT the answer.
You need customized, tactical advice on exactly what will help grow your business.
So here’s my challenge to you starting today and through the weekend:
Ruthlessly cut your distractions.
Over exercising... Over consuming (information, calories, alcohol, etc.) ...
And get to the ROOT cause of why you pursue these distractions.
Then deal with that root cause…
So you can direct your energy more efficiently back into your family, finances, BIG thinking, health, rest & recovery time.
Try this for 7 days — heck try it for 2 days — and I promise you’ll find the difference well worth it.
Success Loves Speed,
Craig |
