| | | | Will More Ad Industry Whistle Blowers Come Forward After JWT CEO's Resignation? Case could inspire, or cause chilling effect By David Gianatasio, Katie Richards Agency executives and industry watchers remain divided about whether more ad industry whistleblowers will come forward in the wake of Erin Johnson's claims of sexism, racism and harassment by former J. Walter ... Read more » | | | | BrandShare Content From Teads | |
| | | | How Agencies Are Fighting Back Against Talent Raids by Tech Firms and Marketers Massage, anyone? We can't pay you more By Katie Richards Never in her wildest dreams did Helen Pak think she would leave the advertising industry to do creative work for a technology company. Then, three years ago, while on set filming a big-budget commercial, the evp and ... Read more » | | As Twitter Turns 10, How Can It Convince Young Users to Show Up to the Party? Its future depends on Gen Y and Z By Marty Swant Twitter is not dead, and this is not its eulogy. Enough of those have been written already. Rather, it is a diagnosis of where the company is and where it's headed on this, its 10th birthday—and what ... Read more » | | Maurice Lévy on Mediapalooza, Restructuring and Why Sapient Is the Future of Publicis CEO sets the stage for his last year at the helm By Noreen O'Leary The past year has been a tough one for Publicis Groupe chief Maurice Lévy, a well-regarded executive known for his adept management of the industry's third-largest marketing communications company. More ... Read more » | | | | This Billboard Campaign Just Wants You to Smile More. Can It Possibly Work? Joy Team project comes to Chicago By David Kiefaber Nothing brightens a dreary workday quite like branded optimism from a random nonprofit. Commuters in Chicago who haven't had their spirits crushed will get to see this firsthand, as the Joy Team's ... Read more » | | How a Milwaukee Agency Made Some Simply Stunning Tourism Ads for Wyoming BVK's path to capturing 'epic intimacy' By Tim Nudd People say print advertising is dying, but pretty regularly we see tourism campaigns that show its continuing power—not surprisingly, as tourism ads always hold that promise of delivering breathtaking visuals ... Read more » | | Agency CEO's Downfall Leaves Ad Industry Questioning If It's Truly Left the Mad Men Era Diversity advocates see mixed signals in ouster of JWT's Martinez By Patrick Coffee Facing accusations that he made frequent jokes about rape, Jews and African Americans, JWT's global CEO resigned this week, marking an abrupt reversal by his company—and sparking an industrywide moment of ... Read more » | | | |
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