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| Kerry Washington says her hit drama's future is up to Shonda Rhimes By Jason Lynch Kerry Washington's hit series Scandal anchors ABC's vaunted TGIT lineup—and is the network's third most popular series in the 18-49 demo. But the drama could be nearing its conclusion. Read more » |
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| 'Instagram Husband' and the modern piracy of freebooting By Jeff Houghton |
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| First partnership since NBCU’s $200 million investment last year By Jason Lynch |
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| Adweek Webinar Presented by Teradata | | Wednesday, April 6, 2016, 1 PM ET | 10 AM PT |
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| TBS, TNT can distribute video content on the site By Tim Baysinger For years, the relationship between old and new media resembled that of awkward 13-year-olds at a middle school dance, standing on opposite sides of the gymnasium. Read more » |
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| Showcases year-round programming strategy By Tim Baysinger Most TV companies are scaling down their upfront presentations, choosing to pitch buyers one-on-one instead of holding glitzy star-studded events. But one company went entirely the other way. Read more » |
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| Upfront highlights multiplatform brand opportunites By Jason Lynch Marvel and DC aren't the only media companies engineering major crossover events to showcase their biggest properties. Read more » |
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| Featured Jobs | | LLR Consulting, Inc. New York City, New York (US) | | Petrol Advertising Burbank, CA | | i.d.e.a. San Diego, CA | | Colorado Public Radio Denver Metro, CO | | United Church Funds New York City, NY | | |
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| With 800 hours of original and licensed content By Tim Baysinger The past half decade has seen the rise of the multichannel network, where thousands of creators produce hundreds of hours of content to satisfy millions of subscribers. They are video collectives built on the back of ... Read more » |
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| Business 'significantly more positive' after U.S. declines By Jason Lynch Discovery Communications will be interacting with U.S. buyers and advertisers during this year's upfront presentations as always, but the company has shifted to a global focus on its content. Read more » |
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| Activision Blizzard also looks to tout eSports to buyers By Tim Baysinger The two newest participants in the Digital Content NewFronts are among the oldest companies taking part in the two-week advertising bazaar. Read more » |
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