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| While looking to expand its brand partnerships By Jason Lynch With linear ratings falling for much of the industry, some upfront events this year have become an exercise in frantic spinning, as nervous executives try to assure the buyers in attendance that their brand is in great shape, despite the softening numbers. But that won't be the case at tonight's Crown Media Family Networks upfront... Read more » |
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| It's highlighting readers' trust in the outlet By Sami Main |
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| Promoted Content by GumGum | | Give consumers what they want |
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| Yahoo and BuzzFeed previously announced departures By Sami Main |
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| The ninth season of Drag Race premieres tonight on VH1 By Sami Main |
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| It's growing after nearly a century of commercials thanks to digital By Sami Main Nearly a century after radio stations began accepting commercials, a new report says the medium now takes about 10 percent of all local ad revenue. And the fastest growing segment of radio isn't over the air, but on digital platforms. According to BIA/Kelsey's 2017 Investing in Radio report, the digital advertising income of U.S. radio... Read more » |
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| Will also be rebooting Cash Cab and Mythbusters By Jason Lynch As Discovery Communications goes into this year's upfront, the company is touting the strength of its intellectual property (IP), and is backing that up by reviving some of its biggest brands like Trading Spaces, Cash Cab and Mythbusters, all of which will be returning in the next year. Discovery Communications has pivoted "from a company... Read more » |
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| Can the show energize 2 different industries? By Jason Lynch Over the decades, TV shows have inspired plenty of toys, but nothing quite like this before. Mattel and ABC have teamed up to launch a new, Shark Tank-like reality competition series, The Toy Box, in which toy inventors vie for approval from a group of toy experts, followed by a precocious panel of kid judges.... Read more » |
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| Featured Jobs | | Haymarket Media Group Northbrook, Illinois (US) | | Haymarket Media Group New York City, New York (US) | | Adweek New York City, New York (US) | | OZY Media Mountain View, California (US) | | Creative Circle Minneapolis, Minnesota | | |
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| 2018 should see 4 cycles of American Crime Story, American Horror Story and Feud By Jason Lynch As Ryan Murphy's latest anthology series for FX, Feud: Bette and Joan, hits the halfway mark on Sunday, the network is determining its future scheduling plans for all of its anthology series from the prolific producer. The network is now airing three separate anthology series--which each focus on a new subject each season--from Murphy: American... Read more » |
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| Content creator is a venture with Sony Music Entertainment By Sami Main More Gen Z storytellers are joining the lineup of presenters at the Digital Content NewFronts this year. Astronauts Wanted, a production company that focuses on episodic content, feature films and experimental storytelling for new platforms, will make a NewFronts pitch for the first time. Launched in 2013, Astronauts Wanted connects a young audience with entertaining... Read more » |
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| Inventory is available across on-demand and live programming By Marty Swant Sling TV is getting into programmatic advertising, partnering with Adobe's newly unveiled Advertising Cloud to let brands bid in real time on livestreaming and video on demand. The offering, which is expected to be announced later today at the Adobe Summit in Las Vegas, will let marketers bid on Sling's inventory via a private marketplace.... Read more » |
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