| As the pandemic grinds on, organizations are striving, not always successfully, to live up to this quote from Sheryl Sandberg: "We need women at all levels, including the top, to change the dynamic, reshape the conversation, to make sure women's voices are heard and heeded, not overlooked and ignored." Read on.—The Ragan Team TOP READS More articles. Visit our website for additional trend stories, research, case studies and more. RESEARCH Exclusive research: The workplace wellness industry pivots in new directions as it tackles multiple priorities in 2021  Survey: The role of communicators expanded dramatically in 2020 as their organizations responded to a series of crises. STAT OF THE WEEK 
Despite continued efforts by organizations, the impact of their wellness initiatives are not fully meeting the needs of minority populations, according to recent McKinsey research. Ragan acquires Communications Week with premier event Nov. 15-19.
RESOURCES OF THE WEEK Great stories are picked up, passed on and shared. But how do you grab busy readers’ attention during this stressful time? A new guide from Ragan Consulting Group, “Brand Journalism on the inside,” demonstrates how to surface the compelling stories in your midst—even if your team is tiny. Check out this free download now.
Crises sound alarm bells for communicators, but crises are not one-size-fits-all nor one-and-done events. Communicators, now more than ever, are taking on increasingly vital and sensitive responsibilities. In Ragan's Crisis Communications Guidebook, you’ll find tips and techniques, case studies, and salient takeaways from a compilation of our best reports on crisis comms. UPCOMING Ragan Virtual Workshop: Writing and Content Creation for Communicators
May 13, 2021 Ragan Virtual Conference: Diversity, Equity and Inclusion
May 19, 2021 Ragan Virtual Workshop: Social Media for Communicators
May 20, 2021 Ragan's Employee Wellness Workshop: Crafting Programs & Messaging for Effective Workplace Wellness
June 30, 2021 | 
