| | | | | First Things First | | August 12, 2020 | By Jess Zafarris |
| |
| |
Presented By | | | |
| |
| Barbie's Diverse, All-Female 2020 Campaign Team Champions Girls' Leadership | |
In an especially timely move given the selection of Kamala Harris as Joe Biden’s presidential running mate, Barbie is making another run for the presidency with a diverse, all-women campaign team. The Mattel-owned toy has run for president (and won) seven times since 1992 in an effort to encourage girls to embrace leadership and participate in the electoral process, and 2020 is no exception. This year’s presidential set, which was created in partnership with nonprofit She Should Run, features a team made up of a Black candidate, an Asian campaign manager, a curvy white campaign fundraiser and a petite brunette voter. Predictably divisive: Of course, not everyone is a Barbie supporter, and Donald Trump Jr. took the opportunity to react. | |
| |
| |
| |
| |
| |
| |
| | Adweek Promos and Events | Announcing the Adweek Mobile Gaming Summit | |
| | Register for free to join Adweek for the Mobile Gaming Summit, on August 25 at 12 p.m. ET, to hear from gaming experts and marketing pros on how to up your game with their growing Gen Z audience. | |
| |
| |
| | Featured Jobs | Coastal Television Holdings Company LLC Casper, Wyoming | Corporation for National and Community Service Washington, Washington DC | AbelsonTaylor Chicago, Illinois | Coastal Television Holdings Company LLC Casper, Wyoming | Tranont Lehi, Utah | | |
| |
| |
|
|
|