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| Security experts say marketers must get involved By Patrick Coffee More than 24 hours after news broke that a ransomware attack had effectively disabled the world's largest advertising company, WPP has yet to fully recover. Several hours ago, the company issued a statement acknowledging that the incident is ongoing. pic.twitter.com/8UKFt8FdmE -- WPP (@WPP) June 28, 2017 According to multiple WPP employees who spoke to Adweek,... Read more » |
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| See the two Grand Prix and all the gold Lion winners By Tim Nudd |
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| Adweek Webinar by Networked Insights | | Thursday, June 29, 1 PM ET | 10 AM PT |
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| Dial back the awards fetish and focus on growing business By Bryan Wiener |
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| 4A's 'IAM' program is a model of how to foster equality early By Chris Weil |
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| This season, there is 'Sunshine Everywhere' By Tim Nudd For the third year of its "Shot on iPhone" campaign, Apple is embracing the warmth and joy of summer in a global (well, Northern Hemisphere anyway) out-of-home campaign featuring summery photos taken by iPhone users everywhere. The campaign is called "Sunshine Everywhere." Check out some of the pics below. As we've noted a number of... Read more » |
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| The plight of Cubs star Kyle Schwarber By Tim Nudd Gatorade has released a gritty new ad from TBWA\Chiat\Day about the value of failure--something the best ad agencies have known for a while, and the best marketers have also embraced. Along with legendary athletes like Michael Jordan and the Mannings brothers, the spot features a notable cameo from Cubs slugger Kyle Schwarber. Yes, Schwarber--who just... Read more » |
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| What a difference a decade makes By Colleen DeCourcy Things, we are relentlessly reminded, move pretty fast in the digital marketing realm. So 10 years in this world is practically geological, trilobites-to-goldendoodles kind of time, right? I had occasion to think about internet ages, and what really, actually changes over 10 years in marketing as I chaired last week's Cannes Lions Cyber jury--a role... Read more » |
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| Featured Jobs | | Houston Hotel Magazine Heart of Houston | | Houston Hotel Magazine Heart of Houston | | IBISWorld 90025, Los Angeles | | Well-funded New York news media startup Working from home | | Baltz & Company New York City, New York (US) | | |
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| Harvey Marco will replace Dave Damman in the role By Erik Oster Gallegos United, the independent Huntington Beach-based agency that primarily focuses on serving the Hispanic market, hired industry veteran Harvey Marco to serve as its new chief creative officer and co-president. Marco, who formerly led WPP's dedicated Mazda unit Garage Team Mazda, will take over for Dave Damman, who is resigning from the agency to "focus... Read more » |
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| It's just as popular online as it is as a TV network By Sami Main Quality Value Convenience, better known as QVC, has kept up with an evolving audience by adapting to technology right along with its customers. The independently owned cable network launched in 1986 for a specific kind of audience. "We've never really overly targeted a demographic, but our demographic is a by-product of what the company is,"... Read more » |
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| The selection concludes an 8-month-long review process By Erik Oster JetBlue concluded an eight-month review process by selecting Brooklyn-based Big Spaceship as its digital design partner. "JetBlue is a distinctly human, ambitious brand, with a reputation for understanding travelers in ways most airlines do not," Big Spaceship founder and CEO Michael Lebowitz said in a statement. "Being a forward-thinking and forward-acting organization, JetBlue has the... Read more » |
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