The move leaves WPP Media without an account valued at $1.7 billion, and marks yet another blow to its client roster. Additional coverage: Jetting off to the Cannes Lions International Festival of Creativity next week, or just want to stay in the loop on all things Riviera? Consider signing up for our Cannes Briefing./ Other things to know about - The final deadline to enter the Digiday Technology Awards is this Friday, June 13. Whether you're shortlisted or take home a win, your work is featured across Digiday Media’s influential platforms, including on-site announcements, daily newsletters, social coverage and more — delivering meaningful visibility for your company’s innovation. Enter now to earn the industry recognition your work deserves.
- Regulatory crackdowns, shifts in consumer behavior and changes among major ad platforms have all converged to give marketers a fragmented, foggy view of the customer journey. Sponsored by Dun & Bradstreet.
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| Top Stories |  | | Ivy Liu |
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| | | | | The move leaves WPP Media without an account valued at $1.7 billion, and marks yet another blow to its client roster. | | |
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howdy! | | | | | Amazon is taking aim at The Trade Desk’s spot in the ‘DSP duopoly’ of programmatic advertising. | | |
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| | | | | In today's crowded digital media landscape, agencies have more choices than in-housing or outsourcing their efforts — there's an alternative for agencies working to execute their clients’ digital advertising campaigns. | | |
howdy! | | | | | WPP Media’s latest spending forecasts suggest cooler ad spend growth over next five years while retail media and creator marketing. | | |
| | | | | For savvy publishers, audience data is the foundation for long-term revenue, activated by personalization and automation via owned channels. | | |
howdy! | | | | | Between panels, late-night cocktails and endless networking, Cannes Lions can get overwhelming. | | |
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| | | | | To successfully manage paid social campaigns that deliver impact while separating publishers and media companies from competitors and providing value to consumers, teams need a strategic approach that leverages data, testing and thoughtful campaign design. | | |
howdy! | | | | | Creators believe new Fortnite updates, including a moderation “similarity score,” will help fix the platform’s persistent copycat issues. | | |
howdy! | | | | | The rest of the upfront marketplace, historically dominated by selling entertainment content rather than sports, is slow to build any momentum. | | |
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